The project is both a means of escape and of conquest, an open door to collaboration and to connection with different disciplines and relevant creative fields such as art, design, craftsmanship and fashion. While remaining true to the same jeweller’s heart that it shares with the brand, its intention is to establish a constant dialogue with other creatives who will provide new points of view and enrich creativity in a non-predetermined two-way flow.
SUOT STUDIO is difficult to define because it is a project which is always on the move, highly experimental, whose only constant is change and movement. It is a live creature which Nadie has built based on those values, providing it with a vision to drive it on without setting a fixed pathway. Capable of connecting with new target profiles and their new relationship and communication environments.
Our role has been to research, explore, develop and capture the strategy of the project, and to guide its implementation working hand in hand with the creative team led by Marta Tous, helping to define its conceptual universe and planning its development so as to turn it into a tangible reality, with its own 100% international benchmark ecosystem.
Company website: suotstudio.com