A space for connection between the protagonists of design and brands, where the key players of the Madrid ecosystem meet to co-create and identify new opportunities for shared growth. Around twenty companies took part, including BBVA, Roca, Cosentino, Tous, Ecoalf and Actiu.
An environment designed for impact, inspired by ‘both sides of the table’, by a climate of strategic meeting between companies, designers, studios and students, which will undoubtedly enhance the development of our industry. In which brands were able to raise the main issues they are working on and which require a design approach, in order to establish a dialogue with designers that allows for the exchange of ideas and the development of creative proposals.
An experiment with a vocation for the future. A seed for a more solid ecosystem. A scalable and ambitious model.
Website: https://madriddesignfestival.lafabrica.com/eventos/design-a-trois/
